Webinars

Webinars

Join the 1000’s of serviced apartment industry leaders  addressing the latest trends, innovations and challenges in the burgeoning sector.

No cost to join and designed to encourage participants to think differently as we look to the future; with thought-provoking discussions, debates, live Q&As with industry leaders and innovators.

INTERESTED IN SPONSORING OUR WEBINAR SESSIONS?

We’re currently taking bookings for brands and companies that wish to position themselves as thought leaders and sponsor our webinar sessions. The schedule is filling up fast – download the information sheet or contact katie@internationalhospitality.media for more information.

OUR SERVICED APARTMENT NEWS WEBINARS FOR 2022

• Sept 15th: 14:00 – 15:00hrs BST – What is the value of a brand? – Register HERE

• Sept 29th: 14:00 – 15:00hrs BST – New kids on the block – Register HERE

• Oct 13th: 14:00 – 15:00hrs BST – The 21st century TMC – Register HERE

• Oct 27th: 14:00 – 15:00hrs BST – The investment landscape – Register HERE

• Nov 10th: 14:00 – 15:00hrs GMT – The new world of business travel – Register HERE

• Nov 24th: 14:00 – 15:00hrs GMT – ESG – walking the walk – Register HERE

• Dec 15th: 14:00 – 15:00hrs GMT – TRENDS 2023 – Register HERE

Sponsored by IMS – Integrated Media Solutions

VIEW THE ON-DEMAND RECORDING OF PREVIOUS WEBINARS!

July 27th: 14:00 – 15:00hrs BST – New build v conversion – The pros and cons

Contributors:
– Paul Wells, Partner, Dexter Moren Associates
– James Fry, Founder, Beyond Apartments & Aparthotels
– Ben Davis, Founding Partner, Saxbury
– Alex Bauman-Lyons, Head of Design, edyn

The session will look at the merits and challenges posed by both building new serviced apartment/aparthotel properties and converting existing assets.

It will cover
• The scale of the opportunities available
• Planning
• Design and architecture
• Technology
• Environmental performance
• Construction challenges
• Cost implications
• Customer preferences
• And more

• June 23rd: 14:00 – 15:00hrs BST – Blurred lines – how an operator’s role is evolving 

Contributors:

  • Claire Parry, director, Week2Week Serviced Apartments
  • David Wright, portfolio development manager, Mansley Serviced Apartments
  • Toby Guest, co-founder, Your Apartment
The session will discuss the challenges and opportunities facing operators, including
• Marketing
• Distribution
• Winning new customers
• Securing new inventory
• Staffing
• Finance
• ESG
• And more

• May 26th: 14:00 – 15:00hrs BST – The apartment of the future

  • The session will cover the evolution of the serviced apartment and aparthotel product in terms of:
  • Architecture and interior design
  • Building materials
  • Technology
  • Sustainability
  • Changing guest demographics and behaviour

Contributors include:

  • Alex van Pelt, UK & Ireland Development Manager, Adagio Aparthotels
  • Paul Rands, managing director, Future of Hospitality Institute, PKF Hospitality
  • Simon Catterick, founder and CEO, Mission: Net Zero
  • Paul Wells, partner, Dexter Moren Associates

• April 21st: 14:00 – 15:00hrs BST – US extended stay – will the bubble burst?

You’ll learn:

  • How the sector has performed over the pandemic
  • Investor and developer sentiment towards the sector
  • Potential M&A activity
  • New brands in the space
  • The evolution of the physical product
  • Changing guest demographics, use patterns, and length of stay

Featuring our panel:

  • Matt McElhare, Senior Director, Extended Stay Brands, Choice Hotels International (CHH)
  • Mark Skinner, director, The Highland Group
  • Kurt Albert, SVP, financial planning & analysis, Wyndham Hotels & Resorts
  • Mark Friaoli, managing director, Mission Hill Hospitality

• March 24th: 14:00 – 15:00hrs GMT – Taking a bigger slice of the leisure market 

This session will cover:
  • How to attract new leisure customers
  • How to balance leisure v business for optimal occupancy and profit
  • Inspiring customer loyalty and attracting repeat guests
  • Alternative distribution channels
  • How to market to the leisure guest
  • Working with partners
  • The importance of a brand
  • And more

Contributors:

  • Robert Alley, COO, Roomzzz
  • Robert Speirs, marketing manager, Cheval Collection
  • Giovanni Valenti, VP of operations, Fellows House Cambridge

• February 17th: 14:00 – 15:00hrs GMT

This session will explore the following topics;

  • Investor sentiment towards extended stay
  • Which product types are investors looking for?
  • M&A activity
  • Hot and emerging markets
  • The opco/propco split
  • The lending landscape
  • New entrants to the market
  • How are customer demographics changing and why?

Joining George Sell in conversation will be:

  • Saar Sharon, Head of hotel capital markets, Colliers
  • Andrew Hunter, Managing director, FREO Group
  • Philipp Rohweder, Director of real estate, numa
  • Jacqueline Heybrock, Senior associate, portfolio management, real estate, Brookfield
  • Jacob Rasin, Director of business development, Pandox

• December 9th: 14:00 – 15:00hrs GMT

Our annual look at the year ahead and the trends we believe will shape the future direction of the sector.

Hosted by George Sell, editor-in-chief, IHM in conversation with:

  • Jo Layton, director, CAP Worldwide
  • Andrew Harrington, AHV Associates
  • Alex Neale, Head of partner relationships

• December 2nd: 14:00 – 15:00hrs GMT – The extended stay/residential rental crossover

With extended stay guests looking to stay for longer, and BTR operators offering minimum lengths of stay as little as three months, is there sweet spot where serviced apartments and BTR are servicing the same guests? Will the lines blur even further in the future?

You will learn:

  • Differences and similarities between BTR and extended stay product
  • Where is the client base overlapping?
  • How are BTR operators targetting corporate business?
  • How are extended stay operators targetting long stay residential guests?
  • Will we see both uses in the same development and how does the skill set for operating extended stay and BTR overlap?

Hosted by George Sell, editor-in-chief, IHM in conversation with:

  • Leo Colgan, co-founder, IMS
  • Merilee Karr, Trusted Stays/UnderThe Doormat
  • Qassim Ali, managing director, CoStays

• November 18th: 14:00 – 15:00hrs GMT – New kids on the block – new brands in the extended stay sector under the spotlight

The last 18 months has been an extraordinary and difficult time to launch a new brand in the sector, but that hasn’t dissuaded both new entrants to the market and established players from taking the plunge. We talk to three of them about their experiences.

Hosted by George Sell, editor-in-chief, IHM in conversation with:

  • Dean Schreiber, CEO, Oakwood
  • Steven Haag, managing director, Cove
  • Naomi Heaton, founder, The Other House

• October 21st: 14:00 – 15:00 hrs BST – The corporate housing market – how has it recovered and what are the prospects?

Corporate housing took a hammering during the pandemic as business travel practically ground to a halt and relocations slowed significantly. To what extent has the sector recovered and what does the future hold?

Hosted by George Sell, editor-in-chief, IHM in conversation with:

  • Claire Barrie, VP of sales, Synergy Global Housing
  • Mary Ann Passi, CEO, CHPA
  • Vivi Himmel, CEO, AltoVita
  • Gavan James, CEO and founder, Nomad Temporary Housing
  • Michael Berendsen, co-founder, Corporate Housing Factory

• October 6th: 14:00 – 15:00hrs BST – Sustainability – why isn’t it being talked about in the serviced apartment sector?

Sustainability, energy efficiency and ESG investing are hot topics right across the real estate and travel space, but they are rarely mentioned in conjunction with serviced apartments. Why is this and how can it be changed?

Hosted by George Sell, editor-in-chief, IHM in conversation with:

  • James Fry, founder, Beyond Aparthotels
  • Veronica Broomes, director, Excel Property Partners
  • Jacob Wedderburn-Day, CEO Stasher and co-founder, Treepoints
  • Sir Richard Rowley, CEO, Mansley Serviced Apartments

• September 9th: 14:00 – 15:00hrs BST – Serviced apartments and extended stay 2025: what will the industry look like?

A panel of industry experts look ahead to 2025 and predict how the sector will evolve in terms of investment, consolidation, physical product, guest profile and behaviour, distribution and more.

Hosted by George Sell, editor-in-chief, IHM in conversation with:

  • Ben Davis, co-founder, Saxbury
  • Mark Skinner, partner, The Highland Group
  • Tom Meertens, COO international, National Corporate Housing

• February 25th, 12:00 – 1300hrs: ENGAGE! – the long road back

How quickly will corporate travel bounce back from the consequences of Covid? Domestic business travel is predicted to recover quickly but how realistic are these predictions, and what about international travel?

 In this session we will discuss:

  • Which markets will recover first – domestic vs international
  • Which segments will return first & which are likely to be replaced by technology?
  • Is it time for travel to be re-segmented – sales/client; essential/non-essential?
  • What lessons can corporate travel learn from previous disruptions
  • Which comparable industries are recovering more quickly and what lessons can we learn from them?

Hosted by Mark Harris, Director, Travel Intelligence Network in conversation with:

  • Clive Wratten, CEO, BTA
    Lee Whiteing, ex-Global Travel Manager
  • Ana Gibson, GB Supply Manager – Travel, E1 Northern Europe, Hilti (Gt. Britain) Limited
  • Jo Layton, Director, CAP Worldwide

 March 11th, 12:00 – 1300hrs: ENGAGE! – The New Different

Despite the recent U-turn on workers returning to their offices, many business travellers are itching to get back on the road. Covid-19 has changed the needs of the business traveller, so how should travel managers be re-tooling their programmes in readiness for business travel’s resumption?

In this session we will discuss:

  • Travellers’ concerns and how to address them
  • Greater focus on cost, risk and change management and impact on compliance.
  • The importance of blending virtual with face-to-face within a travel programme
  • Will only essential trips be approved in 2021?

Hosted by Mark Harris, Director, Travel Intelligence Network in conversation with:

  • Carol Fergus, Global Travel, Events and Ground Transportation, Fidelity
  • Jan Jacobsen, Strategic Travel and Meetings Specialist
  • Steve Banks, Chief Commercial Officer, Capita Travel and Events.
  • Trine Oestergaard, Managing Director, House of Fisher

• March 18th, 14:00 – 1500hrs: – Serviced apartments and extended stay: the new darlings of the investment sector

SPONSORED BY SAXBURY

You will learn:

  • How investor sentiment towards the sector has changed
  • Actual and potential new investor players in the space
    A round-up of the latest deals and a look at those that could happen
  • The forthcoming wave of M&A

Hosted by Ben Davis, director at Saxbury, in conversation with:

  • Neil Short, development director – London, Staycity
  • Mariya Tsvetkova, investment associate, NREP
  • Vedrana Bilanovic Riley, Founder and CEO, Ciel Capital Ltd
  • George Sell, Editor-In-Chief, at International Hospitality Media

• March 25th, 12:00 – 1300hrs GMT: ENGAGE! – Customer engagement in a post-Covid world

As business travel returns, it’s never been more important to provide travellers with the content and information they need. Furlough and downsizing will mean building new relationships and rebuilding old ones. How will these factors change the way customers and suppliers engage?

In this session we will discuss:

  • The pandemic’s impact on customer loyalty and how can suppliers rebuild relationships?
  • How have travellers’ needs changed since lockdown?
    Is managing customers face-to-face possible?
  • How suppliers can meet traveller’s safety and wellbeing expectations
  • What does best practice in traveller engagement look like for travel managers and suppliers?
  • Which technology tools are now essential?

Hosted by Mark Harris, Director, Travel Intelligence Network in conversation with:

  • Richard Eades, Global Category Manager (Travel & Meetings), BP
  • Chris Galanty, Global CEO, Flight Centre’s Corporate Travel Divisions
  • Deborah Heather, Head of M Assessment Services, Director, Quality in Tourism

• April 8th, 12:00 – 1300hrs BST: ENGAGE! – Out of adversity

Every crisis gives rise to innovation. Amidst the carnage caused by the pandemic, where will the opportunities be for start-ups and what will the impact be on more established providers. And what innovations will emerge in terms of products, service enhancements and value-adds?

In this session we will discuss: 

Has Covid-19 given our industry the opportunity to reset and what should change?

  • Which customer needs are currently under-serviced?
  • Which travel sectors offer the greatest potential for innovation?
  • Is it still all about virtual & digital?
  • Will bleisure add more or less value to business trips?

Hosted by Mark Harris, Director, Travel Intelligence Network in conversation with:

  • Stephen Hanton, President – International, Synergy Corporate Housing
  • Steve Lowy, CEO, Anglo Educational Services and The Residences
  • Tony Matharu, CEO, Blue Orchid Hotels

 April 15th, 14:00 – 1500hrs BST: – Evolving business models post-Covid

You will learn:

  • When and how will business travel return
  • Capitalising on increased awareness to boost leisure business
  • Marketing to new guest demographics
  • How distribution networks are being reshaped

Hosted by George Sell, editor-in-chief, IHM, in conversation with:
Larry Korman, president, aka

  • Ben Russell, acquisition and investment director, City ID
  • Trine Oestergaard, managing director, House of Fisher
  • Max Walker-Williams, founder and director, Walker & Williams

• June 23rd: 14:00 – 15:00hrs BST: – The connectors: serviced apartment and corporate housing agents

You will learn:

  • How the role of agents has changed
  • What does the future hold for the agent/operator hybrid?
  • How agents are adapting to a new world of business travel
  • How technology will change the role of the agent

Hosted by George Sell, Editor-in-chief, IHM in conversation with:

  • Jo Layton, director, CAP Worldwide
  • Stephen Hanton, president, International, Synergy
  • Alex Neale, group head of partner relationships, SilverDoor
  • Robert Alley, chief operating officer, Roomzzz

• July 22nd: 14:00 – 1500hrs BST – Reinventing the landlord/operator relationship

You will learn:

  • How to structure fairer, more collaborative relationships
  • The death of the master lease and the rise of the hybrid lease
  • Management agreements come to the fore
  • The franchise of the future

Hosted by George Sell, editor-in-chief, IHM in conversation with:

  • William Kirkpatrick, Head of Hotels, Gerald Eve
  • Max Thorne, CEO, MRP Group
  • Andrew Fowler, acquisitions director, edyn
  • Alex van Pelt, UK and Ireland development manager, Adagio Aparthotels