UK: The Association of Serviced Apartment Providers (ASAP) says it is confident of doubling its size by the end of this year.
The organisation reported membership up to 90 (from 74 in 2014), a 20 per cent increase during the last quarter.
ASAP managing director James Foice said the new members were a mixture of multinational businesses and smaller independents, claiming that “ASAP is the dedicated and recognised representative for our sector in this country.” He added: “Four new members joined in the last fortnight alone.”
Looking ahead, Foice said that ASAP plans to increase the outward promotion of the ASAP and the sector as a whole. “Generating exposure for the quality marque is critical, and we will hold more networking events this year as well as the regional meetings and a summer educational forum. We want ASAP to be the default trade association for operators who want to do business in the UK.”
www.theasap.org.uk</p
