E&O opens London aparthotel

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UK: Malaysian developer and hotelier Eastern and Oriental (E&O) has officially opened a 54-key aparthotel in London.

The Lincoln Suites is situated on Kingsway, close to the London School of Economics (LSE), Holborn Station and Trafalgar Square. It features 54 fully furnished apartment suites with air-conditioning, flat-screen TVs, and kitchens equipped with microwaves and fridges. The property is operated by Cycas Hospitality on behalf of E&O.

The units range in size from from 193 to 430 square feet.

Wayne Androliakos, vice president of operations – south UK & strategic projects at Cycas Hospitality, said: “We’re delighted to have opened E&O Group’s first serviced apartment hotel in Europe, and to have brought their upmarket vision for The Lincoln Suites to life in such a prime London location. The last year has really helped open people’s eyes to the benefits of alternative accommodation options and, in particular, the greater flexibility and extra space offered by serviced apartments. Cycas is therefore confident that the demand is there for a more boutique long-stay experience, as much from those looking to spend a few weeks holidaying in the capital as those travelling on business.”

Cycas Hospitality also took over the management of the 20-apartment Stow-Away Waterloo in early summer, with the two properties sharing key team members across operations and housekeeping.

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