Europe: Yotel has signed a long-term management agreement with Silver Mascot Limited to expand its aparthotel brand, YotelPad, to Europe for the first time.
Scheduled to open in the fourth quarter of 2023, the YotelPad London Stratford will be Yotel’s seventh property in the UK and third in London, joining Yotel London City and Yotel London Shoreditch.
Yotel created this brand in 2018 to challenge conventional aparthotel spaces. Pads feature multi-functional live/work/sleep areas, bathrooms with amenities from partner Urban Jungle and fully equipped kitchenettes. The place will be bookable from one night to monthly stays, and rooms will range in size and layouts to offer maximum flexibility.
YotelPad London Stratford will offer 62-rooms, a 24-hour reception, Grab & Go, laundry facilities and ample in-room storage space. The property will also be home to food & beverage and retail space which is scheduled to open in 2024. This new property joins Yotel’s other operating properties that are currently based in the United States, including YotelPad Park City and YotelPad Miami.
Rohan Thakkar, chief development officer said: “We’re incredibly excited to be opening our first property outside of the US this year, and to be bringing the product to the UK and European market for the first time. With increased demand for flexible stays that offer more space to live, work and play, whatever the length of stay, whether one night, one week or one year, we’re confident that YotelPad is the answer for travellers globally. Committed to expanding our footprint to meet demand worldwide, YotelPad will be a key driver in achieving our ambitious growth targets.”
