AMERICAS: SilverDoor Apartments has appointed Christine Reichenberger as business development manager, Americas.
Joining a global business development team, Reichenberger will be responsible for developing SilverDoor’s profile and footprint in the Americas region.
Reichenberger has extensive experience within the corporate housing sector in business development and account acquisition, previously working as business development manager for ExecuStay Midwest and as host of the ‘StaySmart’ YouTube channel.
SilverDoor’s vice president of business development, Pauline Houston, said: “Christine’s role represents an important next step in SilverDoor’s global evolution. With strongholds in the EMEA and APAC region, adding to our business development presence in the Americas will vastly improve our reach and ability to cater to the growing client base seeking to incorporate serviced accommodation into their international travel programmes. Christine’s invaluable knowledge and experience of the Americas market will be crucial to our ongoing international growth.”
Reichenberger added: “I am thrilled to be starting my new role with SilverDoor. The company’s presence in Americas is growing, and with the increasing market potential post covid, there has never been a better time to promote our industry-leading services. It is with great pride and excitement that I rise to this challenge and bring SilverDoor to the forefront of the Americas corporate accommodation market.”
SilverDoor recently opened its first office in Spain with easy access to the Americas through Madrid’s airport.
