Cendyn and Avvio partner to Roomzzz loyalty programme

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UK: Hospitality software provider Cendyn and AI booking platform Avvio have integrated their products to drive Roomzzz’ loyalty programme.

The Perkzzz loyalty programme was launched in October last year. A key pillar of the Roomzzz loyalty strategy was to offer member rates to drive revenue and repeat bookings among its loyal guests.

The company says connecting Cendyn’s eLoyalty platform with the Avvio booking engine enabled it to do that with Perkzzz. Members will now be able to enroll in the Roomzzz loyalty program directly via the booking engine and seamlessly access Perkzzz via both the booking engine and the Roomzzz website.

“We’re excited about the opportunity to work with Cendyn and Avvio together. The integration between the two hospitality leaders will enable us deliver a personalised loyalty experience for every guest and provide that unique offering for our loyal guests.” said Robert Alley, chief operating officer at Roomzzz.

John Seaton, chief revenue officer at Cendyn, said: “We are delighted to announce this exciting collaboration with Avvio and Roomzzz. Working together on this initiative will positively impact Roomzzz in various areas. The integration will enhance the overall guest experience, drive loyalty and further boost revenue for their business.” said

“It’s been a real pleasure working alongside the Cendyn and Roomzzz teams to create such a valuable synergy that will aid Roomzzz in building long-term, personalized relationships with their guests,” said Michael De Jongh, chief commercial officer at Avvio.

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