US: IDeaS Revenue Solutions has acquired the business assets of Smart Space Strategy Limited, a cloud-based, visual strategy management solution.
Smart Space helps companies analyse the business trends and performance of meeting and event space within hospitality and conference centre venues.
IDeaS says that by combining Smart Space with IDeaS’ suite of hotel revenue management solutions, it will continue to bridge the roles of revenue management and function space sales and marketing, “signalling the growing need for technology solution providers to equip hotels with a more holistic approach to a combined sales and revenue management strategy”.
“By combining our revenue management expertise with a function space sales and strategy-focused application like Smart Space, we can help our clients sell, market and manage meeting spaces with more precision and detail than ever before,” said Sanjay Nagalia, chief operating officer for IDeaS. “This acquisition represents an incredible opportunity to blend traditionally siloed roles and will help integrate revenue management into the events business. We’re thrilled to welcome the Smart Space family to IDeaS.”
IDeaS says: “Global spending on meetings and events continues to rise, and the need for hotel and event managers to understand the impact of group business is critical. Smart Space creates a firm connection between revenue managers and event sales managers by providing visibility into meeting and event demand in a powerful web-based tool. It seamlessly pulls data from other sales tools to strategically manage meetings and event functions, allowing hoteliers to collaborate and create ideal pricing scenarios for group business.”
Headquartered in London, Smart Space was founded in 2015. All current team members will move to IDeaS. The terms of the transaction have not been disclosed. All existing Smart Space client agreements will transition to IDeaS and be honoured under their current terms and conditions.</p
