UK: The Apartment Service has linked with Vertical Booking provide a “cost effective, synchronised channel management solution” for serviced apartment operators.
The partnership will result in The Apartment Service offering a two-way XML service that interfaces between the Apartment Service’s website booking engine and Vertical Booking’s channel manager.
Charlie McCrow, CEO, The Apartment Service said: “This is a first, and unique, opportunity for property operators who previously found access to these marketing outlets too expensive to justify a ROI. Property operators can now market their late availability slots as well as capture forward bookings on the leading online travel agents, such as Booking.com, without lengthy contractual terms or a minimum number of nights or rooms required’
McCrow adds ‘This service is already active and has been fully tested – the added benefit is property owners can add this booking tool to their own homepage to receive commission-free reservations, for a small transaction fee. Any reservations, from whatever sources chosen, close off availability instantly, making it easy to manage and this avoids double bookings.”
Jo Layton, MD group commercial sales, The Apartment Service, said: “This is another exciting development in the ongoing distribution strategy for The Apartment Service that will add further value to the TAS Alliance members and partners. Our goal is to provide the most cost-effective, simple solutions for our members and partners to help drive access to online bookings that were previously out of their reach.”
Vertical Booking is a global hospitality company, present in over 55 countries, supplying software to over 2500 accommodation providers worldwide. Channel manager, GDS connectivity, real-time shopping of competitors and online marketing tools are all available.
www.theapartmentservice.com
www.verticalbooking.com</p