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Pivoting from BTR to aparthotels

Pivoting from BTR to aparthotels

Eloise Hanson 27 February 2026

Reading Time: < 1 minuteHigh interest rates, rising costs and new regulation are pushing developers away from BTR and towards the flexibility of aparthotels.

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Amro's Croydon BTR project to be repositioned as an aparthotel

Amro’s Croydon BTR project to be repositioned as an aparthotel

Connor Foote 20 February 2026

Reading Time: 2 minutesUK: Amro Partners’ plan for a 447-key BTR development has been shelved in favour of turning the former Croydon Park Hotel into an aparthotel.

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ones to watch

IHM’s 2023 ones to watch in travel, hospitality and real estate

Eloise Hanson 21 August 2023

Reading Time: 16 minutesWorldwide: Drawing from the coverage provided by four sector-leading b2b websites, the editorial team at International Hospitality Media [IHM] highlight 25 influential leaders across travel, hospitality and real estate who they believe have a big 12 months ahead of them.

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Croydon Park Hotel

Amro acquires Croydon hotel for BTR redevelopment

George Sell 20 January 2022

Reading Time: < 1 minuteUK: Amro Partners, in partnership with Flemyn LLP, has acquired the Croydon Park Hotel in south London for a £200 million GDV BTR development.

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