George Sell

Picture of George Sell
George is the editor of Serviced Apartment News, and has more than a decade's experience as a hospitality, property and travel journalist. He regularly contributes to a wide range of international publications and websites.
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Gaining Traction

Reading Time: < 1 minuteThe fact that JLL has set up a specialist serviced apartment team is a good indication of how the sector is gaining traction, and becoming

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Branding in the serviced apartment sector

Reading Time: 5 minutesThe mainstream hotel chains are renowned for their constant stream of new brands, each promoted as the answer to the needs of a new demographic