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France: Aparthotels Adagio has launched a TV ad created with French advertising agency PONK.
To the sound of Brigitte’s track À bouche que veux-tu, the ad features a guided tour through the apartments and communal areas of a typical Adagio aparthotel.
Cameras go from room to room to show the possibilities offered by the property for both work and leisure use.
The campaign was launched on October 6 and is running for five weeks on French television and the web.