November 18th: 14:00 – 15:00hrs GMT – New kids on the block – new brands in the extended stay sector under the spotlight

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Hosted by George Sell, editor-in-chief, IHM

[Sponsored by IMS]

The last 18 months has been an extraordinary and difficult time to launch a new brand in the sector, but that hasn’t dissuaded both new entrants to the market and established players from taking the plunge. We talk to three of them about their experiences.

Joining the conversation are:
Dean Schreiber, CEO, Oakwood
Steven Haag, managing director, Cove
Naomi Heaton, founder, The Other House

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