UK: Tech-enabled hospitality operator Bob W has added three London sites to its portfolio, take the total number of properties in the UK capital to 13.
The additions include Bob W Tower Hill Residences, Bob W Olympia and Bob W Holland Park, all of which are now open.
The properties offer a variety of accommodation ranging from studio to three-bedroom apartments, as well as penthouses with rooftop terraces. They are all equipped with Bob W’s technology including a digital front desk, self-service check-in, and 24-hour remote customer service.
Niko Karstikko, co-founder and CEO of Bob W, said: “The European market is experiencing a real surge in demand for serviced apartments as guests look for more personalised, unique and sustainable experiences. This trend shows no sign of slowing down.
“These new London openings take us to over 40 properties across the continent, with many more to come over the next few years. As a tech-led, hospitality provider we offer an exceptionally responsive guest experience that delivers a five-star stay every time. Our building requires minimal teams to operate efficiently, enabling us to scale our portfolios at pace,” he added.
Elsewhere in London, Bob W recently opened a property in St Paul’s.
