Finland: Tech-powered hospitality operator Bob W has appointed Hervé Deligny as its chief financial officer (CFO).
Deligny began his career with PwC and spent more than 15 years at AccorHotels in Paris and London, working across finance and real estate divisions.
He has since held CFO positions at notable hospitality brands such as Generator, Safestay, and Onefinestay.
At Bob W, Deligny will be responsible for leading the group’s expansion across Europe and beyond.
Deligny said: “Bob W’s ambitious growth plans and fresh approach to blending the worlds of hotels and short-term rentals mean it is well on its way to completely redefining the hospitality sector.
“The fast-growing European aparthotel market presents a wealth of opportunities, and I am eager to help drive Bob W’s tech-powered, sustainable model further forward. The demand for experiences that combine the consistency of a hotel with the flexibility of short-term rentals is only set to grow further, and Bob W is perfectly positioned to lead the way across Europe,” he added.
Niko Karstikko, co-founder and CEO of Bob W, said: “Hervé’s extensive financial expertise in both hospitality and real estate will be critical as we continue our rapid expansion across Europe. The aparthotel sector is growing at lightning speed making it a highly lucrative opportunity for property developers and hospitality operators alike. Bob W continues to build on its reputation as a reliable, consistent household name for the modern traveller.”
Hervé’s appointment follows the launch of a £120 million equity raise between Bob W Osborne+Co Investment Management to acquire and repurpose hotel and office assets into short-term serviced apartments.
The joint venture plans to transform between 20 and 25 buildings across core European markets into 1,500-2,000 apartments, targeting a GDV of £400 million for its initial development pipeline.
