Chelsea FC-themed suites opens at two Ascott properties

Indonesia: The Ascott Limited, the Official Hotels Partner of Chelsea Football Club, has launched Chelsea-themed hotel suites at Citadines Sudirman Jakarta and Ascott Sudirman Jakarta.

The unveiling was led by Gary Cahill, former England international and Chelsea club captain. It took part during The Famous CFC – a global fan experience designed by Chelsea to connect with supporters worldwide. 

At Citadines Sudirman Jakarta, the two-bedroom Bridge Suite is designed to “capture the colours, passion and buzz of Stamford Bridge” and features ambient lighting and audio-visual elements. 

The Legend Suite at Ascott Sudirman Jakarta features memorabilia and bespoke fittings, designed to “capture the heart of Chelsea’s story, from the great players to the iconic matches that have defined the club”.

Cahill said: “It is amazing to see how Chelsea’s global fan family keeps growing, and Indonesia is easily one of the most passionate places for Blues supporters. Being here in Jakarta and seeing how Ascott has brought the spirit of the club to life is really special. The Chelsea-themed hotel suites are a fantastic way for fans to feel closer to the club, even when they are far from Stamford Bridge.”

Tan Bee Leng, chief commercial officer at Ascott, said: “The [CFC] event underscores our commitment to delivering heartfelt, experiential travel moments for our Ascott Star Rewards members. 

“As our partnership with Chelsea deepens, we are gearing up for the opening of lyf Chelsea London in 2Q 2026. With its bold, experience-led and community-focused concept, the lyf brand is set to capture the spirit of Chelsea and the energy of Stamford Bridge. This will be more than a stay; it will be a vibrant social-living experience that brings the club’s passion to life.”

Highlights:

• Ascott has opened Chelsea FC–themed suites at Citadines Sudirman Jakarta and Ascott Sudirman Jakarta as part of its partnership with the club.
• Former Chelsea captain Gary Cahill led the unveiling during The Famous CFC global fan event in Jakarta.
• The Bridge Suite at Citadines Sudirman features immersive lighting and AV elements inspired by Stamford Bridge.
• The Legend Suite at Ascott Sudirman showcases memorabilia and design elements celebrating Chelsea’s legacy.
• Ascott says the launch strengthens its Chelsea partnership ahead of lyf Chelsea London, opening in Q2 2026.